Meet the Team

Smiling Man in Suit

Rick Iler

Agency Principal

I’m Rick Iler and one of the principal agents of Reli Insurance.  I grew up in Saint Petersburg FL where we are headquartered today and have been in the insurance industry for the past 15 years.  I started my insurance career at my family’s independent insurance agency but grew up working in my family’s real estate firm, so naturally when I became an insurance agent, I began by specializing in personal lines of insurance helping homeowners with their personal insurance needs.
Reli Insurance is an independent agency which means we represent many different insurance companies and work for our clients to find them the best coverage and priced policies for them.  Every insurance company and contract is unique and we find success in helping our clients navigate through all their options and help them understand not only what they are buying but more importantly what they can expect out of their insurance.  Our core values are built upon serving others with honesty, transparency, and a commitment of delivering the best insurance programs from A rated stable insurance companies. 
We are FL insurance specialist with areas of expertise in homeowners, flood, auto, watercrafts, umbrella, and business insurance.


Michael Clayton

Commercial Insurance Advisor

Michael Clayton, Commercial Insurance Advisor with Reli Insurance. Coming from a strong background in customer service, the well being of my clients and their insurance needs are my main focus. For me it’s not all about closing the sale but rather making sure my clients have the coverage best suited for their business needs.  My satisfaction in this industry comes from knowing that I have provided my clients with the best lines of coverage suited for their respective industries. Considering myself a generalist in Commercial Insurance, there is not a risk that hasn’t come across my desk in which I couldn’t find an option. When I’m not in the office I love enjoying the outdoors with my wife and sons in St. Petersburg and the surrounding Tampa Bay Area.

Woman Smiling in Suit

Kelly J


Kelly is a valuable member of the Reli Insurance family, leading the company from one success to the next. She is passionate about insurance and is always happy to sit down with new clients.

Portrait of Smiling Man

Michael Tadros


The dedication of Mike's shines through in everything he does; it’s just one of the reasons we couldn’t ask for a better partner. Get in touch today to receive some advice from the very best in the field.

Young Smiling Woman

Danielle Statz

Customer Relations Agent

Danielle is our top-rated Customer Relations Agent. She has always been extremely dedicated to our clients and has earned a reputation for always going above and beyond.

Woman Smiling in Suit

Chelsea Parmley

Senior Insurance Agent

An experienced Senior Insurance Agent, Chelsea is a valuable member of the Reli Insurance family.